Create new ventures or pursue successful careers in innovation-related roles with larger companies.
The Innovation and Entrepreneurship Concentration within the Bachelor of Science in Business Administration (BSBA-IE) prepares students to create new ventures or pursue successful careers in innovation-related roles with larger companies. This concentration provides an in-depth overview of the entrepreneurial process with 12 credit hours of core courses.
An extensive list of electives allows students to tailor the concentration to their specific areas of interest. Electives span across degree programs and include courses such as startup launch, innovation and creativity, social entrepreneurship, international marketing, professional selling, digital and internet marketing, or an internship with a startup or larger company. With advance permission, up to two upper-level courses from any JSOM major may be included to help meet the 12 credit hours of electives that are required.
Graduates of the BSBA-IE program typically launch their own companies or pursue innovative positions with established firms.
Key Features
- Ranked No. 23 in Princeton Review’s Top Schools for Entrepreneurship in 2019
- Exceptional faculty with significant real world professional experience, including as company founders, CEO’s, CTO’s and investment professionals
- Startup launch courses enable students to validate their business concept and launch their company while receiving mentoring and academic course credit. Students with scalable business concepts can apply for seed funding of up to $5K to support their launch
- Internships with startups or larger companies; Projects with new ventures and established companies
- Interaction with entrepreneurs and venture finance professionals
- Outstanding student programs
Bob Wright, JD, MBA
Director, Undergraduate Innovation and Entrepreneurship Degree Program
Ask a Question | (972) 883-5960 | JSOM 4.102What would you like to learn about the I&E Concentration?
Resource Articles
Discover how Innovation and Entrepreneurship faculty are researching, publishing, speaking and engaging in the business community. The authors of these articles also include Innovation and Entrepreneurship students, staff and friends.
The Startup Journey: Phase 4
Written by Jeremy Vickers
What’s the final phase of the entrepreneurial startup journey? Let’s end with phase four – the innovative mindset!
The Startup Journey: Phase 1
Written by Jeremy Vickers
What are the phases of the entrepreneurial startup journey? Let’s start with phase one – theoretical development!
The Startup Journey: Phase 3
Written by Jeremy Vickers
What’s the next phase of the entrepreneurial startup journey? Let’s keep going with phase three – the launch to growth!
The “Shelf Life” of Sustainable Competitive Advantage
Written by Jackie Kimzey
What are we to do to avoid becoming part of the “Corporate Graveyard” of America? The question becomes to disrupt or be disrupted.
The Startup Journey: Phase 2
Written by Jeremy Vickers
What’s the next phase of the entrepreneurial startup journey? Let’s keep going with phase two – the idea to launch!
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